Reputation Ruined by a Press of a Button

This week’s tip about social media is very important. So, here’s the tip: coaches pay attention to how athletes present themselves on social media. 

Recently, All-Pro NFL superstar J.J. Watt lectured students on this very topic.  Watts’ wisdom was this, “A reputation takes years and year and years to build, and one press of a button to ruin.” You can find the article here.

Here’s an example of the harm that can’t be undone. Recently, I spoke with an athlete that was kicked off his team because someone in a picture with him was holding an illegal drug. One stupid mistake has sidelined this stellar senior athlete and jeopardized his future. Please, don’t let this happen to you.

Social media is a tremendous way to interact with people all over the world and express ourselves in any way we choose. But with great opportunity comes great responsibility.  Here are some important things to keep in mind before you send your message into the great global conversation.

1. Anyone, anywhere can see your post
2. Your post speaks for your personality and character
3. Pictures can speak for the company you keep.
4. Posts are nearly impossible to erase once its out in cyber-space

To close, I’m not saying don’t use social media. I’m only suggesting that you use it to your advantage. Used properly social media really can make a difference with your recruiting.  So before you press ‘send’ think about the consequences. If you have any reservations for what your about to send, by all means don’t send it!

Be smart with social media.